Cases/01 · AI investments
ClientErhvervslivets Tænketank is the leading Danish think tank for corporate leaders, boards, and executives — an independent organisation with its own board, its own funding, and the support of business partners and foundation actors. Its analysts produce the insights Danish CEOs and boards rely on when they form a view on the questions facing the country's economy.
Challenge
The team's research process was bound by the speed and reach of human reading. Analysts could go deep on a few sources, or wide across many, but rarely both — and never quickly. The team needed a way to harness scaled data so they could go deeper, wider, and earlier when delivering the insights their senior audience expects.
What was done
A retrieval-augmented generation (RAG) system was designed and delivered, tailored to the think tank's research process. The system retrieves relevant material from the team's own document corpus and external sources, then generates analyst-ready summaries with traceable citations. It was built around the analysts' actual workflow — not a generic AI surface dropped on top of a research practice. Adoption was planned in from the first sprint.

Outcome
Research time reduction.
Sources covered per analysis.
Analysts go deeper, wider, and earlier — the way they wanted to work all along.
Practitioner
Simon — AI implementation, Product, Strategy.
Where this fits
This case maps to 'Our AI investments aren't landing'. The engagement combined an Analysis (defining the right problem to solve with RAG) with Implementation (building and embedding the system into the analysts' workflow).